THE NEW REVOLUTION
Hands on AI Literacy Training for Coaches & Learning Professionals
The Future is Ours to build!
Who are we
We’re Rebecca & Eva, the founders of the Viva la Coaching Academy. As Professional Coaches with deep roots in technology, we’re passionate about bridging the worlds of coaching and AI. We realized that many coaches and learning professionals want to integrate AI into their work but face a knowledge gap in responsibly applying technology—and that’s where we come in.
What began as webinars and conference talks has grown into a mission: Our mission is to ignite the spark of AI literacy in coaching worldwide, transforming swirling ideas into strategic mastery. We are empowering coaches to not only embrace AI as a powerful ally, but to enhance their unique human strengths to ensure they remain at the heart of coaching in the future.
We provide the platform where learning, application, exploration, and critical conversations about AI in coaching take place. Together, we are creating direction, fostering innovation and managing complexity to shape the future of coaching. As the guardians of this revolution, Viva La Coaching is leading the way to a future where AI and human insight drive each other to a new way of coaching.
Join our AI Literacy Trainings
In our AI Literacy Trainings we offer three levels of courses – going from Understanding to Applying to Mastering AI in Coaching & Learning. We offer special bundles to get you started at our Academy. Check out our Course Bundles in the Rebel Store and build the future with us!
Level 1
FoundationsUnderstanding AI
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6 hr On-Demand Training
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6 months access to course
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Content
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Understand Generative AI,
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Prompting
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AI in Coaching
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Overview of AI Tools
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Ethics, Data Compliance, Research
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On Demand - buy now and start learning!
Level 2
The PractitionersApplying AI
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15 hrs+ Live Training
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3 hrs Live Check-Ins / Q&A
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6 months access to recording
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Content
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My Business: Innovation & Strategy
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My Business: Content Creation
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Client Impact: Insights & Notes
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Client Impact: Creating AI Assistants
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My Growth: Continuous Development
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Next Course Start: 16th April 2026
Level 3
The MastersMastering AI
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5 hrs+ Live Trainings
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6 months access to recording
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Content
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Deep Dives into specfic topics
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AI in Supervision
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Build your AI Coaching Agent
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Data Compliance
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Advanced Prompt Engineering
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Content Creation
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Human Maturity in the Age of AI
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Research with AI
Join the Insider List
Weekly sparks. Bold ideas. First access to courses, events & offers — for coaches rewriting the future together.
League of Rebels
By purchasing our current bundles, you’ll receive 3-6 months of FREE access to the League of Rebels Community.
The League of Rebels is for coaches who are ready to step into the future, elevate their practice, and lead the AI revolution. Are you ready to take the leap?
Join us today by purchasing your first course!
Why join the League of Rebels?
Expert Guidance
Regular Open Hours with AI Coaching Innovators, where you can get your toughest questions answered and receive real-time feedback on how to integrate AI into your practice.
Coaching Labs
Dive into live, hands-on Coaching Labs where you can test AI tools, collaborate with peers, and sharpen your strategies.
Exclusive Research Insights
Stay ahead with cutting-edge research and insights on AI and coaching from leading experts. You’ll always know what’s coming next.
Curated Learning Resources
Get access to curated content including books, articles, podcasts, and documentaries, all selected to accelerate your AI learning journey.
Exclusive Discounts
As a Rebel, you’ll enjoy discounts on AI software and tools, ensuring you always have the latest innovations at your fingertips.
Community Calls
Join regular calls with fellow Rebels to share insights, collaborate on projects, and build lasting relationships that elevate your coaching practice.
AI Literacy Training - Our Courses for you
Ready to lead the future of coaching? Browse our store and find the perfect AI training for you.
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THE ROOKIE Bundle Reloaded
249,00 € excl. VAT Add to cart -
THE REBEL Bundle
1.499,00 € excl. VAT Add to cart -
Manifesto for AI in Coaching – Printed Poster
11,00 € – 13,00 € excl. VATplus Shipping Costs
Select options This product has multiple variants. The options may be chosen on the product page
LEADING THE MOVEMENT
Rebecca Rutschmann
AI Coaching Innovator,
Founder , PCC / SP,
Speaker, Trainer
Eva Sonnenschein
Co-Founder, ACC,
Conversational AI,
Prompt Engineering
RESIDENT GUARDIANS
Some of the top voices and researchers on AI in Coaching and
learning are already part of our movement as resident guardians
supporting us in delivering the best content, use cases and
latest findings.
Colin Cosgrove
AI Coach Compliance Consultant
Movizmo Coaching Solutions
David Drake, PhD.
Coaching Mastery Advisor
The Moment Institute
Jonathan Reitz
Coaching Business,
AI Advisor
Fluxify
Eric Dauenhauer
Responsible AI,
AI Ethics, Data Compliance
PolitAgents
Kathryn Mitchell
Executive Coach and Mentor
Co-Founder The Conversation Lab
Mick Lavin
Agile / Team Coach,
Prompt Coach
Mick Lavin Coaching
Prof. Nicky Terblanche, PhD
AI & Coaching Researcher,
Creator of CoachVici
Stellenbosch University
Olivier Malafronte
AI Coaching Innovator,
Cofounded PocketConfidant, Rypple.ai
Université Côte d’Azur
Dr. Vanessa Mai
Business Coach,
AI Researcher,
TH Köln - University of Applied Sciences
No more Guesswork - lead your business with Confidence
No more uncertainty about integrating AI
👉 gain the confidence to use AI practically and ethically.
No more outdated practices
👉stay ahead with AI-driven coaching innovations.
No more struggling to stand out
👉let AI amplify your unique coaching approach and value proposition.
WHY JOIN US?
Grounded Research & Orientation
In a world of noise, we provide the filter. We translate complex AI developments into evidence-based, practical insights so you can act with professional calm and clarity.
Ethical & Compliant by Design
We lead with responsibility, not just tools. Every strategy we teach is rooted in global ethical standards and GDPR compliance, ensuring your practice is safe and future-ready.
Deliberate, Hands-On Practice
Move beyond theory into intentional action. Our braided learning model bridges ethics, research, and reflective practice to help you build a business that is both innovative and sustainable.
Professional Belonging
Join the League of Rebels, a collective of practitioners shaping a new category together. This is a space for shared standards, high-level dialogue, and the courage to lead the field.
Technology we trust
Our technology partner, CoachBot.ai, is an emerging infrastructure layer for AI-powered, human-centered coaching and learning. They specialize in building structured conversational AI that enables internal and external coaches, as well as L&D teams, to design impactful hybrid coaching and learning experiences at scale.
CoachBot’s platform is built as a responsible AI infrastructure, leveraging advanced prompting rather than fine-tuning. This approach ensures compliance with GDPR, the global gold standard for data protection, as well as the EU AI Act.
As a team of seasoned coaches and technologists, CoachBot is further supported by a global advisory network of coaches and HR leaders through the Responsible AI Coach Council, ensuring both practical relevance and ethical rigor in everything they build.
Customer Reviews
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